I’m Imane, the face and heart behind Studio by Moonie. I’m a proud mom of two, deeply passionate about fashion, and constantly inspired by the playful spirit of my own little ones. The name “Moonie” comes from my childhood nickname—a sweet reminder of the love and creativity that shaped me.

Studio by Moonie was born from my quest to find clothes that felt just right: stylish, magical, and fun, without ever compromising on comfort. My dream is to bring a sprinkle of that same magic into your kids’ wardrobes. Every piece is designed to celebrate the wonder of childhood—making sure your little ones not only look great but feel amazing, too!

At Studio by Moonie, we believe in turning the everyday into something extraordinary. That’s why our clothing and accessories are thoughtfully curated to ignite creativity, spark imaginations, and make your children feel special every time they put them on.

Whether it’s twirl-worthy dresses for fairy-tale moments or laid-back tees for fearless explorers, our collections are carefully chosen to bring out the best in your kids’ adventures. We focus on sustainability and comfort because we know style should never get in the way of playtime.

Studio by Moonie is more than just a store—it’s a community. We love seeing how our pieces light up your children’s lives and hearing the stories behind their adventures. Follow us on social media, share your snapshots, and join our growing family. Together, let’s create magical moments that last a lifetime!